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Just 200,000 plug-in electric cars were sold in the U.S. last year. Although that’s the highest number yet, it’s still just a little more than 1 percent of the market. Nowadays the general car-buying public at large is aware that EVs exist, but most of them consider that electric cars are not viable and practical.
According to the recent data from California, the state’s buyers are no more aware of electric vehicles than they were three years ago, when far fewer of them were available. This makes electric-car advocates worry that growing electric-car sales will arrive only through “regulatory forcing” rather than genuine consumer demand. Green Car Reports asked their Twitter followers what it would take to get more mass-market U.S. buyers to consider plug-in electric cars for future vehicle purchases. Four options were offered in their Twitter poll. Read more
It seems like Nissan isn’t doing as great as we thought. Its sales went down due to high costs from improper final inspection procedures at home and higher discounts in the U.S.. Nissan’s quarterly operating profit was 82.4 billion yen ($752 million) between October and December, down from 163.51 billion a year earlier.
The automaker took a 39.6 billion yen hit in the quarter due to costs related to improper procedures for final inspections on vehicles produced at its Japan plants, while U.S. marketing and sales expenses, which include incentives, cost the automaker 41.8 billion yen. Nissan admitted the inspection issue late last year, which resulted in the recall of around 1.2 million vehicles.
‘Grid girls’ who conducted certain promotional tasks, usually wearing clothing that bears the name of a sponsor, will no longer be used by Formula 1. Their use has become the subject of debate as social attitudes have changed, and some races have begun to experiment with alternatives, such as using male models instead of female, or children as mascots.
F1 commercial chief Sean Bratches claims they feel this custom does not resonate with their brand values and clearly is at odds with modern day societal norms. The use of female models, even if not as scantily-clad as in the past, has been increasingly criticized in a sport that is now under U.S.-based ownership following Liberty Media’s takeover last year. Several players criticised the move and a petition from fans for the PDC to change its mind was signed by more than 30,000 people. Read more